Typography is the visual art of creating written words.

Typography is as important to a successful brand identity as institutional marks. An official font should reflect the image of the organization it represents. If it’s used consistently, CCS’s typography can help proliferate the school’s brand.

Crossings Christian School primary logo uses Capitals as the primary font. This font is suitable for banners, billboards and other large scale usages.
Download Font File:
Capitals Font
Garamond is the approved CCS SERIF font. This font should be used as the body text in all print documents. For online use you may substitute Georgia as it may produce a cleaner display.  As a last resort you may substitute Times as the SERIF font, but individual departments are encouraged to load and use Garamond and/or Georgia.
Download Font Files:
Garamond	Garamond Light	Garamond Bold	Garamond Italic	Garamond Light Italic	Garamond Bold Italic
Georgia		Georgia Bold	Georgia Italic		Georgia Bold Italic
Calibri is the approved CCS SANS SERIF font. This font may be used as heading text in print documents or as the body text in online applications. An alternative for Calibri you may use Arial, but individual departments are encouraged to load and use Calibri.
Download Font Files:
Calibri		Calibri Bold	Calibri Italic		Calibri Bold Italic

You should refrain from using too many fonts in a single document. Typically, a heading font and a body font are all that are necessary. You may use a third font to create highlighted text areas, however, it is rare that “specialty” fonts have a place in good graphic design.

The elements of a font are sometimes referred to in a design document or during the discussion of a design. This illustration shows the various elements and their names: